This week, we grabbed a few minutes with Stephanie Trefry, vice president of marketing at Healogics. The Trestle Collective began working with Healogics in January to reimagine their value proposition, marketing and branding efforts. Healogics partners with over 600 Wound Care Centers across the U.S., which have treated more 300,000 patients each year and healed …
I haven’t been getting enough sleep lately. I’ve been spending a lot of time on the road, and the road has plenty of surprises that can interrupt my sleeping patterns. First there was a visit with my folks, then a few nights over Fourth of July weekend with a lot of friends and their tiny, …
The funny thing about it is that I don’t really have a connection to the dang thing. About 15 or so years ago, I started a blog called Beyond The Trestle. I’d like to tell you there was some great, profound rationale behind why I named it that. In actuality, I just thought it sounded …
